Business Audit Questionnaire

Hey! This takes about 15 minutes to fill in. Be as honest as possible with the numbers — even rough estimates are fine. The more accurate your answers, the better I can help you. There are no wrong answers.

Section 1 of 8

About Your Business

Full name

Best phone number to reach you

How long has AK Pressure Washing been operating?

Less than 1 year 1–2 years 2–5 years 5+ years

Which suburbs do you currently service?

List them all — even if you do 1–2 jobs there per year

Do you have any staff or helpers?

Just me Me + apprentice / labourer Me + subcontractors I have employees

Hours per week working IN the business (doing jobs)?

Less than 30 hrs 30–40 hrs 40–50 hrs 50–60 hrs 60+ hrs (it's a lot)

Section 2 of 8

What You Offer

Services you currently offer (tick all that apply)

Pressure washing (driveways, paths, houses) Roof cleaning Solar panel cleaning Window cleaning Gutter cleaning Commercial pressure washing

What do you typically charge for each service?

Example: Driveway = $200–300 | House wash = $350–500 | Solar panels = $___

What's your minimum job value? (You wouldn't take a job for less than...)

What's your biggest / most common job type?

When did you last raise your prices?

Within the last 6 months 6–12 months ago 1–2 years ago Never changed them Not sure

Do you think your prices are...

Too low — I undercharge About right for the market Higher than competitors No idea — I've never compared

Section 3 of 8

Revenue & Expenses

These numbers are just between us — completely confidential.

Jobs per average week

1–2 jobs 3–5 jobs 6–10 jobs 10+ jobs

Approximate revenue last month?

Under $2,000 $2,000–$4,000 $4,000–$6,000 $6,000–$10,000 Over $10,000

Best month in the last year — how much?

Worst / slowest month — how much?

Is your income seasonal?

Yes — busier in summer (Oct–Mar) Yes — busier in winter (Apr–Sep) Pretty consistent year round Very unpredictable / can't tell

Biggest monthly business expenses — list them

E.g. Van repayments $800 | Fuel $300 | Insurance $150 | Marketing $400

Do you know your profit margin? (% you keep after all costs)

Yes — I know it roughly No idea I break even most months I lose money some months

If you know your margin — roughly what %?

How would you describe your current cash flow?

Comfortable — always have money in the account Okay but tight some weeks Stressful — often short Crisis mode — behind on things Don't really track it

Do you have any unpaid invoices right now?

No — I get paid straight away Yes, under $1,000 Yes, $1,000–$5,000 Yes, over $5,000 Not sure — I don't track this

Section 4 of 8

Finding Customers

Where do most of your jobs come from? (tick all that apply)

Word of mouth / referrals Google search (they found me online) Google Ads (paid) Facebook or Instagram Hipages / Airtasker / ServiceSeeking Repeat customers calling back Real estate agents / property managers Builders or contractors

Enquiries (calls, texts, messages) per average week?

1–3 4–7 8–15 15+ I don't track this

Currently spending on marketing or advertising?

No — word of mouth only Yes — SEO / Google ranking service Yes — Google Ads Yes — Facebook/Instagram ads Yes — Hipages/Airtasker subscription Multiple channels

Monthly marketing spend and what on?

E.g. $400/month on SEO with XYZ company

Marketing that DIDN'T work — what happened?

Section 5 of 8

Your Sales Process

When a customer calls while you're on a job — what usually happens?

I answer immediately — I always pick up Goes to voicemail — I call back later I miss a lot of calls honestly Depends on the situation

How quickly do you respond to quote requests?

Within 1 hour Same day Next day A few days Varies a lot / sometimes I forget

After you send a quote — what do you do?

Wait for them to get back to me Follow up once if I haven't heard back Follow up multiple times I have a system for this Honestly, I usually just move on

Out of 10 quotes you send — roughly how many turn into a job?

2–3 out of 10 4–5 out of 10 6–7 out of 10 8+ out of 10 No idea — I've never tracked this

How do you send quotes? (tick all that apply)

Verbally / over the phone Text message Email Quoting app (ServiceM8, Tradify, etc.) Written invoice / handwritten

Section 6 of 8

Running the Business

How do you track your jobs and bookings?

In my head / memory Paper / notebook Spreadsheet Job management app (ServiceM8, Tradify, etc.) I'm pretty disorganised with this

How do you invoice customers?

Cash on the day Bank transfer Xero or MYOB ServiceM8 / Tradify I don't always invoice formally

When a customer doesn't pay — what do you do?

They always pay on the day I follow up by text I call them I wait and hope I don't have a system for this

Any software or apps you use to run the business?

Do you have a Google Business Profile? (the listing on Google Maps)

Yes — it's set up and active Yes — but I haven't done much with it No Not sure

How many Google reviews do you have right now?

Do you ask customers for Google reviews?

Yes — I ask after every job Sometimes, when I remember No — I don't ask I've never thought about it

Section 7 of 8

Being Found Online

Do you have a website?

Yes No Not sure if it's live

Website URL (if yes)

Are you on social media for the business?

Facebook only Instagram only Both Neither

When someone searches "pressure washing [your suburb]" on Google — where do you come up?

Top 3 results — I get lots of calls from Google First page but not top 3 Second page or further back I have no idea I've never searched for myself

Section 8 of 8

Where You Want to Go

Most important section. Be as honest as you can.

Revenue goal for the next 12 months?

$3,000–$5,000/month $5,000–$8,000/month $8,000–$12,000/month $12,000–$20,000/month Over $20,000/month

What's the #1 thing holding your business back right now? In your own words.

What have you already tried to grow the business that hasn't worked?

What would success look like for you personally in 12 months? (Not just money — life, time, family too)

On a scale of 1–10 — how much does running this business stress you out right now?

1 (no stress)

10 (very stressed)

Anything else you want me to know about your business or situation?

✓ Submitted!

Thanks for taking the time to fill this in. Nick will review your answers and be in touch shortly.